Your content should work harder than you do. Stop guessing what to post next.
Your business is better than your online presence. Let's fix that.
BY HIGHLIGHT CREATIVE
What you actually get (besides less content stress)
A year mapped out
12 months of post ideas built for Australian businesses.
Dates that matter
National holidays and key Aussie events to anchor your content.
AI-ready prompts
Plug straight into ChatGPT, Claude, Gemini and more to spark smart posts.
Low-battery lifesavers
Bonus caption starters for when your brain is fried.
"Working with Jess at Highlight Creative has been such a wonderful eye-opener to the intricacies of social media. We have received nothing but positive feedback from our community (including many new-followers!) about how well our new marketing reflects our brand and values. Jess is a pleasure to work with and brings such a valuable new skillset to local Deniliquin business."
✦ Angela Carmichael
Big River Real Estate
How you make this planner do the work
PICK YOUR PILLARS
Choose 2-3 pillars that match your goals
CHECK THE MONTHLY THEME
Let the monthly focus and Aussie dates drive your content
GRAB A PROMPT, USE AI TOOLS
Copy a prompt, drop it into AI, add your voice
POST CONSISTENTLY
Aim for 1 post per pillar per month at minimum
This is what it looks like when it finally clicks
Jess and Luke are next level. They listen and deliver on what you hope for.. actually its way above what you hope for. Cannot recommend highly enough based on the end result of my new logo, website, social media package and gallery of images I now have.
We are so lucky to have such skilled locals. Their knowledge and laid back vibe made the entire branding and web process enjoyable!
I had an exceptional experience working with Jess, from the initial consult to the final launch. Every interaction felt genuinely collaborative & respectful. If you are looking for a reliable team with great attention to detail, I highly recommend.
Hey, I'm Jess
I help service-based businesses turn messy online setups into clear, strategic systems that actually bring in work.
I started Highlight because I kept seeing the same thing.
Great businesses. Solid work. Loyal clients.
But online?
It didn’t reflect it.
Websites were outdated, unclear, or half-finished.
Leads were inconsistent or getting missed.
And most business owners were just figuring it out as they went.
After working across strategy, content, and digital marketing with service businesses across regional Australia, I’ve learnt this:
Most businesses don’t need more marketing.
They need a better setup.
That’s what we do.
Websites that actually show your value.
Systems that capture and handle leads properly.
RESOURCES & GUIDES
Blogs, downloads, tools to help.
"Website Suspended? The ABN Mistake That Could Take Your .com.au Offline"
blog, marketing
"Why a Wix or Squarespace Website Might Be Holding You Back"
blog, marketing